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850+ Digital Solutions Delivered. Over 30 Industries Covered.


Dr Lal Pathlabs, one of the top pathology labs in India, identified a customer pain point where customers had to wait for the reports to be delivered. Due to the complexity of the process which involved multiple tests across different departments, it was difficult to predict the expected time of report generation. To resolve this problem, they leveraged machine learning to predict the expected time of report delivery, thereby helping hundreds of customers track their report status online.

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The world leader in the published collectible sector and one of the leading publishers of children’s magazines and books, Panini, wanted to expand into the territory of digital and explore the innumerable opportunities that existed for them. We completely revamped their previous obsolete application and provided them a new mobile app that supported high-level functionalities, features, games and came with highly reliable security. The new application fetched them a 40% increase in average revenue per user and a 20% increase in paid users.

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Pulsara, a leading name in healthcare technology, aimed to resolve the problems caused by delayed and inefficient communication in healthcare by bringing together all clinicians on the same page with a single tap. They used an mobile application that enhances treatment time outcome by improving communication and care coordination through the entire system and eliminated the possibility of loss of any important information along the line.

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Adopt a Winning Mobile Strategy and Execute it

We help you develop a robust, enterprise mobile strategy based on a roadmap that delivers seamless user experience across multiple channels. Our enterprise mobility solution provides you with a well thought-through strategy and execution that is in alignment with your business goals.


  • Build next-gen products that are smart, humanized, context-aware, boundary-less and constantly evolving to user needs.
  • Leverage the convergence of mobile, IoT, social, cloud and analytics to create mobility solutions that actively help improve efficiency.
  • Develop a robust, enterprise mobile strategy that delivers seamless user experience across multiple channels.
  • Sense and shape markets to develop products & deliver operational excellence.


  • Evaluate the current app frameworks for possible use in the enterprise.
  • Deploy at least one app framework internally and begin to actively develop mobile apps.
  • Leverage dedicated mobile experts to deliver business-critical enterprise mobile solutions.
  • Build products that solve real problems for your business and customers.

We have built products that delivered unprecedented value and helped our clients achieve significant traction


Panini mobile application resulted in a 40% increase in average revenue per user and a 20% increase in paid users. A fine example of customer engagement!


Recognized as the 'Best Mobile App' by Barron's, with a 4.9 out of 5 rating, the app witnessed a 45% (month-on-month) increase in logins and 86% increase in revenues


With a highest number of over 10,000 downloads on a single day, the mobile application was used more than a million times within the first 3 months of its launch


Downloaded over 2 million times in the first month of its release, it became the #1 game app in multiple countries for both iOS and Android.

Start your innovation journey and test your idea through POC delivery every few weeks!

We partner with you for a calendar year and deliver prototypes at frequent intervals, allowing you to conduct multiple experiments to figure out the best direction for you, at a substantially lower cost. Our service will help you conceptualize, design and deploy innovative mobile solutions across a range of verticals.


Many enterprises struggle to get their mobile strategy right. If you want to develop a mobile strategy that not only works, but drives impact, then this eBook is a must-read for you.

Mobile app

Get our FREE eBook on the winning approach to mobile app development

Ready to leverage mobile for your enterprise in a whole new way? Download this comprehensive eBook and gain insights that enable you to develop a world-class application and to plan and execute a mobile strategy the right way

  • If you want to develop a mobile strategy that not only works but drives impact then this eBook is a must-read for you.
  • Steps to validate your idea through insights backed by data
  • Best practices across development phases
  • Examine market segments and position your app effectively
  • Establish the operational and financial viability of your idea

Download ebook


We are the right choice for all your enterprise mobility needs. Here’s why

A leader in enterprise app development, we have done digital business transformation and product development for start-ups and Fortune 100 companies spanning over 30+ industries. Our team has delivered over 850 solutions across a range of verticals and received 20+ international awards in UX design. We have over 100 APIs & frameworks facilitating quick go to market.

When one of our South Carolina-based clients, TTI, approached us to help bring their analog devices on to the mobile platform, we knew exactly what to do. Our results-driven engineering approach helped recreate a complete range of home improvement tools. The outcome was the Ryobi Phone Works range of products. With deep and proven experience in this area, we are the right partners for you to help you devise a winning mobile strategy.

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Unlock the many benefits of partnering with an end-to-end agency


Consulting and execution expertise combined: With core technical skills, field and deployment experience, and keen insights into technology usability and adoption, an end-to-end agency can ensure that you get your mobile initiative right in the first go


Innovation as a service: Innovate your way out of unique problems and accelerate your digital transformation journey by focusing on quick turnaround time on prototypes, minimum viable product, and more


Effective UI/UX: Focusing beyond what technologies to adopt, on how they should be adopted, an end to end agency can guide you on user needs and expectations, context awareness, simplified design and more


Different frameworks and methodologies: From design thinking to agile product development, you get to work with mobile app development teams that excel in different methodologies, thereby enabling not just rapid execution but also adherence to quality standards

Customer journey

Seamless customer journey: With insights into customer pain points and a sense of user friendly design, the customer journey is made effortless, thereby ensuring great CX delivery

Customer support

Iterative enhancements: Through continuous support and maintenance, you can continue to enhance your product by rolling out frequent updates based on insights gathered from customer feedback and data collection across various touchpoints.


Formulating an Enterprise Mobile Strategy: Key areas to focus on

As you begin your mobile journey, there are few basics that you need to take care of. Find out all about it in this video.


Hear what our clients have to say

"[x]cube has transformed a traditional manufacturing company such as Spa Electrics into a software company. They have the skill and confidence to build the product you need"

Mathew Rust

Mathew Rust

Product Manager, Spa Electrics

"What we appreciate about [x]cube is how well they have collaborated with us and all their teams, UX/UI, Development and others have created the best possible experience for our customers"

Missi Freimark

Missi Freimark

Marketing head, Lansinoh

“[x]cube LABS has taken our product and worked on it as if it was their own, creating something that we had never envisioned before!”.



CEO of Titan International


Award Winning Digital Agency


Innovation Delivered for Global Enterprises


Everything you need to know to get your mobile initiative started

You can be sure about a development company only after a discussion with potential partners and once you are better acquainted with their style of work. However, to begin with, you can start with a basic hygiene check, have a look at their vertical market experience, check if they have the capacity to match the scope and size of your project, evaluate their scaling capabilities, their data security measures, client testimonials and timeliness in not just delivering projects but in adopting new technologies as well.

There’s no definite cost to develop a mobile app. It can vary largely based on your requirements such as the features and functionalities, customization of visual elements, choice of platform, backend infrastructure and more. Here are some determinants which play a role in deciding the cost of app development:

  • Is it an android app or an iOS app? Or do you need both?
  • Do people have to log in? Does it require users to have profiles?
  • What monetization and engagement strategy does it require?
  • Does your mobile app need to connect with your website?
  • What is the level of customization required in terms of gestures, buttons and transitions?
  • How many design elements do you require?

Depending on the size of the app and its features, the time for development can vary from 2-3 weeks for a simple app to 10-12 weeks for a complex app. Also to consider here is the fact that as a part of the development process, some app development companies follow recommended practices such as the delivery of PoC every few weeks and iterative enhancements on the way to ensure the delivery of a robust deliverable, which might extend the timeline, of course.

Theoretically, a mobile app development process begins with ideation and prototyping, and continues with wireframing, development, design and deployment. At [x]cube LABS, we take a different approach where we begin with strong research to validate the app idea and based on the insights we strategize and formulate a well-defined roadmap in the initial phase itself. The process is complemented by agile frameworks and best practices such as DevOps which strengthen the outcome of each phase while leaving flexibility to make changes or scale as required.

Simply put, avoid complexity. From having a simplified sign-up process and replacing loading screens with engaging content to placing important features in the right order and considering all the right customer journey points, you must ensure that the app stays easy to use, relevant and visually appealing. Additionally, avoid cognitive load by eliminating irrelevant actions, too much content or too many choices for a simple task. These are just a few of the many UX/UI designs considerations to begin with.

Frequently updating your mobile app shows you care about user feedback and are constantly looking to provide a better experience to them which further drives customer engagement and loyalty. An app that's not been updated for weeks or months is likely to become obsolete.

Despite having a potential of scaling to a million users, your mobile app may not achieve the desired results if it isn’t optimized on the app store. Just like marketers use SEO to get their web pages rank higher in Google’s search results, similarly, app developers must use App Store Optimization techniques to get their app to the top of app store search results. You need to use a descriptive title, choose keywords wisely, provide an apt description, use high-quality screenshots and videos, focus on icon design, encourage positive ratings, and a lot more to rank higher in the app store’s search results.

Yes, our developers have a thorough understanding of HIPAA compliance. We ensure that the necessary safeguards and implementation specifications outlined by HIPAA Compliance are followed strictly to address the privacy and security of electronic protected health information.

Yes, with enterprise distribution, your app will be distributed internally using a mobile app management system, which will only be used by employees or authorized users and partners. You can easily manage corporate devices used by employees and to distribute apps to those devices through a mobile device management system.

There’s no limit to different ways you can create engagement strategy for your mobile app. However gamification seems like a great way to achieve it, especially when in the current times, the average screen time per user has increased. Irrespective of your industry, you can leverage engaging gamification to achieve brand awareness, launch new products, create interactive ads and much more.

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